{"id":93,"date":"2006-09-03T22:24:53","date_gmt":"2006-09-04T02:24:53","guid":{"rendered":"http:\/\/www.lucas-photo.com\/blog\/?p=93"},"modified":"2009-07-24T11:29:32","modified_gmt":"2009-07-24T15:29:32","slug":"ads-subtract","status":"publish","type":"post","link":"https:\/\/lucas-photo.com\/blog\/2006\/09\/03\/ads-subtract\/","title":{"rendered":"Ads subtract"},"content":{"rendered":"<p>So I just got back from my first college football game since the new rules were implemented.<\/p>\n<p>&#8220;New rules?&#8221; you ask.  Yes, <a href=\"http:\/\/www.usatoday.com\/sports\/college\/football\/2006-08-08-clock_x.htm\" target=\"_blank\">new rules<\/a> that are designed to &#8220;speed up&#8221; the game.  New rules that keep the clock running after a change of possession.  New rules that start the clock on kickoff, not when the other team touches the ball.  <\/p>\n<p>Rules, in short, that are designed to ensure less actual football but leave plenty of time for ads.  <\/p>\n<p>Hey, I&#8217;m aware of the realities.  Ads = revenue.  You don&#8217;t get to the top of this heap with bargain-basement personnel.  Great leaders, great staffers are few and far between, and they don&#8217;t come cheap.<\/p>\n<p>But this is wrong in so many ways.  If there&#8217;s really a need to speed things up, put a tranquilizer dart in the red-hat guy&#8217;s neck.   Because while he&#8217;s on the field, there&#8217;s one tenth of a million people in the stands twiddling their thumbs, and the rest of the country&#8217;s checking for leftover pizza in the fridge.  <\/p>\n<p>But it gets even worse: <strong>this<\/strong> game was on freakin&#8217; <em>pay-per-view<\/em>.  How the hell did we get suckered into <em>paying<\/em> to see ads?<\/p>\n<p>Take a step back and think about this question:  <\/p>\n<p>How many commercials would it take to motivate nearly 100,000 screaming, rabid fans to lay down a handful or two of Alexander Hamiltons in order to spend days driving, fighting gridlock traffic, searching for a place to park, trudging up several flights of stairs in oppressive humidity, and cheering themselves hoarse for a couple of hours, fighting back tears of joy the whole time?<\/p>\n<p>How many insurance ads would get that kind of turnout?<\/p>\n<p>How about ads for cars or banks or drinks or bug sprays or groceries or&#8211;well, anything else?<\/p>\n<p>You get the picture.  <\/p>\n<p>Football&#8211; the game&#8211; is the filet mignon in this T-bone.  Ads are the gristle.  We put up with &#8217;em because we have to, but they&#8217;re not the reason we&#8217;re here.<\/p>\n<p>Television had better wake up to this reality before advertisers suck *all* the life out of the game.  <\/p>\n<p>Because when the T-bone has too much gristle and not enough meat, there&#8217;s always leftover pizza in the fridge.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>So I just got back from my first college football game since the new rules were implemented. &#8220;New rules?&#8221; you ask. Yes, new rules that are designed to &#8220;speed up&#8221; the game. New rules that keep the clock running after a change of possession. New rules that start the clock on kickoff, not when the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20,9,7],"tags":[],"class_list":["post-93","post","type-post","status-publish","format-standard","hentry","category-best","category-gainesville","category-ramblings"],"_links":{"self":[{"href":"https:\/\/lucas-photo.com\/blog\/wp-json\/wp\/v2\/posts\/93","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lucas-photo.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lucas-photo.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lucas-photo.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/lucas-photo.com\/blog\/wp-json\/wp\/v2\/comments?post=93"}],"version-history":[{"count":0,"href":"https:\/\/lucas-photo.com\/blog\/wp-json\/wp\/v2\/posts\/93\/revisions"}],"wp:attachment":[{"href":"https:\/\/lucas-photo.com\/blog\/wp-json\/wp\/v2\/media?parent=93"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lucas-photo.com\/blog\/wp-json\/wp\/v2\/categories?post=93"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lucas-photo.com\/blog\/wp-json\/wp\/v2\/tags?post=93"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}