In the paper today…
The newspaper industry is hitting some hard times. Cutbacks and layoffs are plaguing some of the larger and more well-known institutions.
The blame, of course, is being placed on the Internet.
Surprisingly, no one is looking too closely at what the Internet offers that newspapers don’t:
Fair and complete coverage— even though you have to go find it yourself.
Major media have had a monopoly on the information distribution channels for so long that they stopped considering accuracy and fairness to be part of their responsibility.
It’s even more surprising that no one in the industry has yet realized what valuable commodities these are.
All one would need to stand apart from the pack is a public attempt to provide unbiased and complete coverage of the issues.
Unfortunately, they have spent so many years pushing their own agendae that it may be too late to regain the public’s trust.